4/2/12

project 3: design examples (select option a OR b)

5. 4/2
in-class: final model critique

Collaborative brainstorm
List various tasks that people perform online. For each task list (a) the end goal as well as (b) several online locations one can perform this task. Tasks should take several steps to complete (e.g. Pay e-bills on umb.com).


homework:
Cyber Shadow (option a)
Perform a basic task online (brainstormed during class). Be both the “user” (performing the task) and observer (taking notes, documenting, taking screen grabs of each step along the way). When documenting, be both thorough and detail oriented.
• Document 1 complete exchange in multiple steps.
• Tools: Screen capture tool (e.g. “shift command 4”), note taking and analog annotation tools (e.g. stickies, highlighter).
• Print screengrabs and clearly annotate the various components of the communication process that occurred during the exercise.

• Bring physical print-outs with analog annotations for review. You will be translating annotation to digital next class.

Real World Example (option b)
Find existing examples of the communication process (and all of its various components). Select from the design artifacts list. When documenting, be both thorough and detail oriented.
• Document 1 complete exchange in multiple steps.
• Tools: Camera, note taking and analog annotation tools (e.g. stickies, highlighter).
• Print documentation and clearly annotate the various components of the communication process that occurred during the exercise.
• Bring physical hard copy with analog annotations for review. You will be translating annotation to digital next class.

6. 4/6
in-class: review examples and analog annotations

Exploring options
Approach various ways to address the digital annotations and overall composition of elements on a page. The design should be informative, clear and engaging.
• 5 iterations, minimum
• fit to 11x17 page(s)
• posted to blog by end of class

homework:
Digital Annotations
Select ONE direction from the in-class exploratory exercise. Translate to digital output.
• Thoughtfully compose type and imagery consistently on 11x17 or 8.5x11 pages. Print for review.

• Your design must correctly identify at least 1 communicator A/B, channel, message, noise, feedback, context.

• Identify/break-down contextual factors using Emmert/Donaghy's 3 parts to processing (the communicator's perception/pathos > reasoning/logos > motivation/ethos)

• Identify/break-down noise using Shannon/Weaver's 3 levels of problems (technical, semantic, effectiveness)